Professional Expertise

Download My Resume

Family Night at the Red Wings

First Pitch at the Syracuse Mets Game

Espresso Launch with Syracuse Crunch

Family Night at the Red Wings

1/15

Sports Sponsorships

I have 14 years of experience in developing custom sports marketing campaigns and negotiating contracts, and I have cultivated strong partnerships with over 25 New York professional & collegiate sports teams including those highlighted below.

Professional Sports: Syracuse Crunch-AHL, Utica Comets-AHL, Syracuse Mets-MiLB, Tri-City ValleyCats-MiLB, Rochester Red Wings-MiLB, Buffalo Bisons-MiLB, Adirondack Thunder-ECHL, Elmira Enforcers-UPHL, Elmira Pioneers-NYSL, Utica City FC-MASL, Binghamton Devils-AHL, Syracuse Silver Knights-MASL

Collegiate Sports: Syracuse University, RIT, RPI, Union College, Siena College, Binghamton University, Cornell University, Colgate University, University of Albany, Utica College, Hamilton College, etc.

Upstate Golisano Children's Hospital Valentine's Day Party

US Marine Corps Reserves Dunkin' Toys for Tots Train

Cops on Top Event to Benefit Special Olympics New York

Upstate Golisano Children's Hospital Valentine's Day Party

1/18

Community Engagement

In an effort to drive brand differentiation and loyalty, I have partnered with nearly 30 nonprofit organizations that bring joy to children battling hunger or illness, provide financial assistance for cancer research and treatment, or support the youth of the local communities where our franchisees operate.

Key Partnerships: American Red Cross, Make-A-Wish of Central New York, Upstate Golisano Children's Hospital, Toys for Tots, Special Olympics New York, American Cancer Society, Joy in Childhood Foundation, Boys and Girls Clubs, Double H Ranch, Salvation Army, and our healthcare heroes and first responders.

Dark Roast Coffee Launch with the Albany Fire Dept.

Dark Roast Coffee Sampling Tour

Matcha Product Launch with Fly 92.3

Dark Roast Coffee Launch with the Albany Fire Dept.

1/15

Product & Marketing Activations

This gallery highlights many of the local and regional Marketing Activations, New Market Tests and Product Launches that I developed and executed as a Field Marketer for Dunkin'. In partnership with Ed Lewi Associates, Dunkin's regional PR agency, we secured significant earned media as a result of these creative and unique marketing campaigns.

Rochester Summer Jam

The Annual Holiday Lights on the Lake

Iced Coffee Day with CBS Channel 5

Rochester Summer Jam

1/19

Events

With a keen focus on brand differentiation and awareness, I partnered with and sponsored events that maximized Dunkin's presence, and those that had the greatest impact in our community. This gallery showcases many media, philanthropic and general market events that include extensive branding and traffic driving opportunities.